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In the rush of daily life, couples can sometimes lose sight of the bigger picture. We get caught up in to-do lists, work responsibilities, and other demands.
But just like a business thrives on having a vision and a plan for the future, so does a relationship. It’s not about rigid goals or expectations — it’s about developing a shared understanding of where you want to go together. This is what we refer to as visioneering.

 

Why Vision Matters

 

The Gottman Institute, a leader in relationship research, emphasizes the importance of creating shared meaning in a marriage. According to the Gottmans, couples who develop a shared vision are more likely to experience lasting satisfaction. When you and your partner are aligned in what you value and hope to achieve together, it strengthens your connection and makes navigating challenges easier.

 

In our own work at Core Values Counseling, we refer to this process as visioneering. In this blog post, we explore how couples can intentionally create a shared vision for their future. Whether it’s about long-term goals or everyday values, this roadmap helps couples move forward in a unified direction.

 

The Difference Between Goals and Vision

 

It’s easy to think that love and compatibility are enough to sustain a relationship, but as we’ve discussed before, having a shared vision ensures both partners are moving in the same direction. A vision keeps you connected and focused, even when life throws unexpected challenges your way. This sense of shared meaning — discussed in the Gottmans’ work — creates a strong foundation that goes beyond individual achievements or goals.

 

Vision Versus Goals: What’s the Difference?

 

While many people focus on New Year’s resolutions or specific objectives, vision casting is a broader, more holistic approach. In one of our earlier blog posts, we explore how vision casting differs from traditional goal setting. Instead of ticking off a list of accomplishments, it’s about defining the overall direction of your life and relationship. This creates a sense of purpose that can strengthen your bond over time.



And here’s what we really love about creating a vision for your relationship: it’s something you can — and should! — do any time of year, not just in the lead-up to January 1.

 

Practical Steps for Creating a Vision for Your Relationship

 

You don’t need a grand plan to start visioneering. Simple practices, like going on intentional dates, can create the space to have deeper conversations about your future. In Exploring “Eight Dates”: A Journey to Strengthen Relationships, we highlight how couples who carve out time for these important discussions are often more connected and resilient.

 

Ultimately, every couple benefits from having a vision for their relationship. It’s not about perfection — it’s about staying grounded in what matters most to both of you, no matter where life takes you. Happy visioneering!

 

Photo by Arnel Hasanovic on Unsplash